​

PokeCall

 

Defne’s PokeCall solution enables subscribers with insufficient prepaid credits to initiate calls that are terminated with a missed call that appears on the called party’s handset call history in a controlled environment. 

 

Placing a call and hanging up before the called party answers thus leaving a missed call is a common prepaid subscriber behavior. This is widely used among the low budget, youth and enterprise segments. And over 35% of the called parties tend to call back upon receiving such missed calls. However, prepaid subscribers with low or zero balance are not allowed to place a call and have no means of alerting their friends and family to call them back. Defne’s PokeCall solution overcomes this problem. When the calling party does not have enough credits to complete the call, PokeCall solution informs the caller and places a missed call to the called party. The solution allows the caller to place as many missed calls as desired increasing the rate of returned calls. 

 

The PokeCall solution does not require any subscription or service fee and can be seamlessly accessed from any mobile handset without any need for a prefix or a short code. The solution is triggered by calls made to both on-net and off-net subscribers independent of whether they are prepaid/postpaid, outbound/inbound roamer, or corporate/individual subscribers.

​

​

​

Key Operator Benefits: 

 

• Increases call completion rates and voice revenue

• Self marketing features boost service penetration

• Deployed as a platform, the solution enables third party services to terminate with a missed call

• Enhances subscriber experience and reduces churn

• Cost-effective solution with lower CAPEX

• Integration with CollectCall and MicroCredit solutions

• Reliable field proven solution backed with world-class managed services

• Ability to integrate with mobile marketing solutions to offer adverts